Jacuzzi documentary marks 70 years of wellness innovation

Jacuzzi Group is featured in the America250 documentary A Legacy Built on Wellness, now on USA Today, to spotlight the company’s 70-year history and role in shaping at-home hydrotherapy. The film highlights the Jacuzzi family’s origins, the brand’s category-defining products, and its continued push into wellness technologies.

Why it matters: - Jacuzzi Group’s inclusion in the America250 series positions the brand as part of the broader story of American innovation and consumer wellness. - The documentary underscores how a family-built hydrotherapy company helped move therapeutic bathing from clinical settings into homes. - The company’s product line now spans multiple wellness categories, including hot tubs, swim spas, saunas and cold plunge products.

What happened: - Jacuzzi Group is featured in the America250 documentary A Legacy Built on Wellness. - The special is now available on USA Today. - The documentary recognizes the company’s 70-year legacy. - The film highlights the Jacuzzi family and the inventions that helped shape the modern wellness industry. - The company said its origins trace to a family effort to help a young relative dealing with rheumatoid arthritis.

The details: - The brothers used engineering expertise to develop technologies that revolutionized hydrotherapy. - Jacuzzi Group says the business grew from those early inventions into one of the best-known names in wellness. - The company has introduced infrared and red light therapy integration, the True Water™ system and SmartTub® technology. - Jacuzzi Group says its products are designed to support recovery, relaxation, performance and overall wellness. - Erica Moir, VP of Product, Design and Advanced Technologies at Jacuzzi Group, said the company’s newest products continue the same science-driven approach as the founders’ early work. - David Ghiz, owner of Imagine Backyard Living and a documentary participant, said the brand reflects a purpose-driven approach focused on improving customers’ lives. - Jacuzzi Group was established in 1956. - The business operates through two divisions: Jacuzzi® Spa and Jacuzzi® Bath. - Jacuzzi® Spa focuses on hot tubs, swim spas and saunas. - Jacuzzi® Bath provides bathing solutions and national remodeling expertise. - The company’s portfolio includes Jacuzzi®, Sundance®, Dream Maker® and Hydropool®. - Jacuzzi says it has manufacturing across North America, Europe and Asia. - The company says it serves consumers in more than 100 countries. - Jacuzzi was inducted into the 2025 Hot Tub Hall of Fame. - More information is available at jacuzzi.com.

Between the lines: - The documentary is also a branding moment, linking Jacuzzi’s heritage story to today’s wellness market. - The emphasis on invention, family and problem-solving helps frame the company as an innovation brand, not just a product maker. - The America250 tie-in suggests the company wants to be seen as part of U.S. industrial and cultural legacy, not only the spa category.

What's next: - Jacuzzi Group is using the documentary to direct viewers to its full product lineup and local dealers. - The company appears positioned to keep expanding its wellness technology portfolio as consumer demand for recovery and relaxation products grows. - The documentary may help reinforce Jacuzzi’s heritage message ahead of future product and brand campaigns.